We know what you're thinking. "Oh fuck, not that lot again". Well yes, it is that lot again. London's hip posse (your Deyns, your Hollands, your Grimshaws and your Winstones) were out last night to celebrate the launch of Agyness Dean's brand new website. But don't worry, there's a hysterical bottle of milk involved to ease the pain. And not a single Geldof was in sight - always a good reason to be happy.

Supermodel/skinny-jeaned teenage boy, Agyness Dean, hosted a party for all her pals in London last night to cut the red tape on her new fashion website, www.naag.com. The site is supposed to "give readers the inside scoop on fashion, beauty, music, movies and the hottest new hangouts".

Just as long as they're not trying to put an irreverent spin on the latest celebrity gossip, then that's fine. But we're not worrying about competition anyway, seeing as the website doesn't even load yet. Usually one of the best aspects of a website is that it actually functions.

And we don't really fancy taking fashion tips from someone who wears these shoes out in public, and whose best friend is the ever well-dressed, Nick Grimshaw.

Grimmy made an appearance at the website launch last night, along with Henry Holland, Jaime Winstone and, err, Steve Coogan. But the real star of the night was this bottle of milk, who had everyone in stitches with its hilarious anecdotes and one liners. Agyness, in particular, was in tears of laughter.

No point crying over spilt milk, is there?

(sorry)