Ever seen the size of Kate Moss' ring? Nope, neither had we up until her recent pictures for jeweller David Yurman surfaced. She seems to be naked in the pictures, a clever technique that draws the viewer's eye away from the ring on her finger and towards the nip on her chest. 

As far as we understand, this diversionary tactic is one of the key parts of advertising, the old bait-and-switch: 'Here's a nipple. Unfortunately you can't have that, so have this ring instead. Yes, it's 15 grand. No you can't pay by cheque. No you can't have it 'on-tick' either. It's people like you that have put this country where it is today. Broken Britain, that's what this is.'

Also, we've popped some more (semi) naked pics in because that's the kind of giving people we are.