The 'pop-up' concept is an interesting one, isn't it? Shops selling £4 cupcakes - okay, tents outside parliament -not so much... Not really sure of the rules, to be honest, but Naomi Campbell's bash at Westfield last night was for charadee, so she was able to pop-up/slump-down all she liked...

Naomi Campell's pop-up store is going to be open in Westfield for a week and has dresses for sale off the backs of Victoria Beckham, Kate Moss and the supermodel herself, so dig deep, people (if you think you're the same size)... Not too sure where the cash is going - Fashion For Relief works in association with the Prince's Trust, but it could also be something to do with Japan, which Campbell might wish to help since she's had lucrative endorsement deals in the country before. Take a little, give a little.

Appearing on Lorraine Kelly's show, she said:

"Yeah, we are going to continue (the Fashion For Relief event).

"It's not 100 per cent confirmed but we are in talks right now and hopefully before the end of the week we should know if we're doing a Fashion For Relief for Japan. Not in Japan, hopefully in Cannes."

Yeah, Cannes might be nicer. In the meantime, Sophie Ellis-Bextor, Jo Wood, Donna Air, Jodie Kidd (who thought she was already in Cannes), Elen Reves (who hopefully wasn't flogging her own skirt) and Keisha Buchanan were having fun in W12.